Privacy Policy

Last updated: June 26, 2025

This Privacy Policy describes how Variqo ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.variqo.com (the "Site"). For the purposes of this policy, "you" refers to any customer, site visitor, or person interacting with our services.


1. Changes to This Privacy Policy

We may revise this Privacy Policy from time to time to reflect changes in legal requirements, our services, or our data practices. We will post the updated policy on our website and update the "Last updated" date above.

2. Personal Information We Collect

We collect information in a variety of ways, including directly from you, automatically through your use of the Site, and from third-party services.

  • Directly from you: name, email address, shipping/billing address, phone number, payment information, account credentials.
  • Automatically: device info, IP address, browser type, access times, and usage patterns via cookies and tracking tech.
  • Third parties: such as Shopify (e-commerce), Stripe/PayPal (payments), analytics and marketing platforms.

3. How We Use Your Information

  • To fulfill your orders and provide customer service.
  • To manage your account and purchase history.
  • To send marketing communications (if consented).
  • To improve our services, Site functionality, and user experience.
  • To prevent fraud and comply with legal obligations.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to collect usage data, remember your preferences, and enhance your shopping experience. You can manage cookie settings via your browser. Learn more at Shopify Cookies Policy.

5. Legal Basis for Processing (EEA Users)

If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:

  • Your consent (Art. 6(1)(a) GDPR).
  • Performance of a contract (Art. 6(1)(b) GDPR).
  • Compliance with legal obligations (Art. 6(1)(c) GDPR).
  • Legitimate interests (Art. 6(1)(f) GDPR) such as fraud prevention or marketing to existing customers.

6. Sharing Your Information

We only share your information when necessary and as permitted by law. This includes:

  • Vendors and service providers (e.g., Shopify, payment processors, shipping carriers).
  • Marketing and analytics partners (if consented).
  • Legal and regulatory authorities if required.
  • In connection with a business sale, merger, or acquisition.

7. Retention of Your Data

We retain your information as long as necessary for legal, business, and service purposes. When no longer required, your information is securely deleted or anonymized.

8. Your Rights

Depending on your location, you may have the right to:

  • Access or request a copy of your personal data.
  • Correct inaccurate information.
  • Delete your data (“Right to be forgotten”).
  • Restrict or object to processing.
  • Withdraw consent at any time.
  • Receive your data in a portable format.
  • Lodge a complaint with a data protection authority.

9. Security

We implement appropriate technical and organizational measures to protect your personal information. However, no system is completely secure.

10. Children’s Privacy

We do not knowingly collect data from children under 16. If you believe a child has provided us with personal data, please contact us and we will take appropriate steps to remove that information.

11. International Data Transfers

Your data may be transferred and stored outside your country of residence, including in the United States or Canada, depending on the service providers we use. We ensure appropriate safeguards are in place to protect your information in accordance with applicable laws.

12. Third-Party Links

Our Site may contain links to other websites or platforms that we do not control. We are not responsible for the content, policies, or security practices of these external sites. We encourage you to review their privacy policies independently.

13. Complaints

If you have concerns about how we handle your personal data, please contact us using the information below. If you're unsatisfied with our response, you may lodge a complaint with your local data protection authority.

14. Contact Information

If you have any questions, requests, or complaints regarding this Privacy Policy or how your personal information is handled, please contact us at:

Store Name: Variqo
Address: Hoofdman 21, Heeze, 5591SP, Netherlands
Email: home@variqo.com
Phone: +1 833 385 5516
Customer Support: Monday–Friday, 9:00 AM–5:00 PM (EST)

We aim to respond to all inquiries within 1–2 business days.